the Wedding Planner

UK Wedding News

05/03/2014

Singletons Spend More On Vanity Products

Singletons spend more money on vanity products and clothes than people in relationships, a new study has found.

Of the 2,000 adults polled by VoucherCodes.co.uk, there were marked differences in the personal spending of couples and those who are yet to find a partner.

For example, when it comes to looking and feeling good, single souls will spend £51.44 a month, compared to those in a relationship who will spend £45.72 a month. They also spend more on drinks with friends and family (£48.08 a month), compared to couples who spend £38.44. The monthly cost of takeaways are also higher for lonely hearts at £32.13, compared to £27.64 by couples.

However, those in relationships were found to spend £1,536 more a year on life's essentials such as bills, rent and the weekly food shop.

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Loved-up consumers are also more likely to loosen the purse strings when it comes to splashing out on day activities or fancy meals for their other half, with one in six saying they enjoyed spoiling their partner; while a further one in three (37%) felt they actually saved money by splitting costs with their partners.

Romantic getaways are the biggest expense for those in a relationship, spending on average £140 more per holiday than singles.

Elsewhere, from online dating profiles to buying drinks, dating can be an expensive minefield for single Britons who blow £324 a year in the hopes of finding love.

For one in five people in couples (18%), they admitted to feeling sorry for their single counterparts for being unable to half costs in expensive situations like weddings and birthdays. However, it seems single Brits are making the most of their partner-free existence, with more than half (53%) bragging that it's great to be in control of every penny being spent.

Anita Naik of VoucherCodes.co.uk, which commissioned the study, said: "There is a perception that singles get a raw deal when it comes to their finances, so it's surprising to see people in relationships spend significantly more than those who are on their own.

"Whether you are in a relationship or single, it's important to set some money aside every month to do the things you enjoy."

(JP)

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"Singletons spend more money on vanity products and clothes than people in relationships, a new study has found."