the Wedding Planner

UK Wedding News

11/07/2013

Men 'Behave Better' In Front Of Women

A new study has suggested that men seem to perform good deeds only in an attempt to impress women.

It also found that the more attractive the female, the more grand – and frequent – the good deeds will be.

The research has been published in the British Journal of Psychology.

The 'act' has been dubbed as 'peacocking' after the male peacocks display its colourful tail to impress a female.

As part of the findings, men were seen to perform more good acts if they are being watched by the opposite sex, however the same cannot be said for women, who perform the same regardless of whether they are being watched.

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The study asked both men and women in a group to play a 'public good' game on a computer.

They were each given £3 at the beginning, and could choose to either put the money into a group account – which would be doubled at the end of the study and distributed evenly between six random participants – or keep the money in a private account.

Participants were watched by either a male, female or no one.

When men were observed by a member of the opposite sex, they were found to donate far more, while women's donations remained much the same in all three conditions.

Men's donations also correlated positively with their attractiveness rating of the female observer.

The research also notes that men volunteer more time to charitable acts when they were watched by a female audience, in addition to performing more acts the more attractive they rated the female observer to be.

It suggested that men will compete with each other through public goods to impress women.

(JP/CD)

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"A new study has suggested that men seem to perform good deeds only in an attempt to impress women."