UK Wedding News
20/11/2014
The app, developed by researchers from the Institute of Psychiatry, Psychology and Neuroscience (IoPPN) at King's College London, is called Baby Buddy.
The technology aims to provide parents with a unique 'Buddy' avatar that gives tailored health and wellbeing information, as well as sends regular messages with reminders. It can also allow for the parents-to-be to establish goals, find local parenting or pregnancy groups and resources, and contains up-to-date information.
It has already been tested by young parents, midwives, paediatricians, health visitors and doctors, the university has said.
Some of the features available on the app include:
• Encouraging mothers to book early with their midwife and reduce missed appointments through the Baby Buddy's interactive calendar
• Increase the uptake of local services by directing users to local groups and NHS services using geo-location features
• Providing parents with a place to store questions they may have for upcoming appointments.
Alison Baum, Founder and CEO of Best Beginnings, said: "We are serious in our mission to support families from all backgrounds to give their babies the best possible start. We've dived into the digital space because this is what families have told us they want.
"Through a huge amount of input from parents and professionals, we've created something that has never been done before."
Dr Crispin Day, Head of the Centre for Parent & Child Support at IoPPN, King's College London, added: "Early life experiences are crucial to the well-being and development of human beings. Every parent needs access to high quality, accurate information during pregnancy and early infancy which they can use to best support the development of their growing baby.
"The Best Beginnings Baby Buddy app is a significant step forward in our digital age. I look forward to the learning about the impact of the app from the results of the planned evaluation."
Baby Buddy has been developed by Best Beginnings, a parenting charity which aims to end child health inequalities in the UK. It has been endorsed by the Department of Health, as well as a number of organisations including the Royal College of Midwives (RCM) and the Royal College of Obstetricians and Gynaecologists (RCOG).
(JP/IT)
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App Launched To Help New Parents
A new phone app has been developed to help guide parents through pregnancy and into the first six months of their child's life.The app, developed by researchers from the Institute of Psychiatry, Psychology and Neuroscience (IoPPN) at King's College London, is called Baby Buddy.
The technology aims to provide parents with a unique 'Buddy' avatar that gives tailored health and wellbeing information, as well as sends regular messages with reminders. It can also allow for the parents-to-be to establish goals, find local parenting or pregnancy groups and resources, and contains up-to-date information.
It has already been tested by young parents, midwives, paediatricians, health visitors and doctors, the university has said.
Some of the features available on the app include:
• Encouraging mothers to book early with their midwife and reduce missed appointments through the Baby Buddy's interactive calendar
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• Increase the uptake of local services by directing users to local groups and NHS services using geo-location features
• Providing parents with a place to store questions they may have for upcoming appointments.
Alison Baum, Founder and CEO of Best Beginnings, said: "We are serious in our mission to support families from all backgrounds to give their babies the best possible start. We've dived into the digital space because this is what families have told us they want.
"Through a huge amount of input from parents and professionals, we've created something that has never been done before."
Dr Crispin Day, Head of the Centre for Parent & Child Support at IoPPN, King's College London, added: "Early life experiences are crucial to the well-being and development of human beings. Every parent needs access to high quality, accurate information during pregnancy and early infancy which they can use to best support the development of their growing baby.
"The Best Beginnings Baby Buddy app is a significant step forward in our digital age. I look forward to the learning about the impact of the app from the results of the planned evaluation."
Baby Buddy has been developed by Best Beginnings, a parenting charity which aims to end child health inequalities in the UK. It has been endorsed by the Department of Health, as well as a number of organisations including the Royal College of Midwives (RCM) and the Royal College of Obstetricians and Gynaecologists (RCOG).
(JP/IT)
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